Riyadh, Saudi Arabia. January 2019. Virgin Megastore starts the year with the celebration of the opening of its latest branch in Riyadh Park, marking their 5th store in Riyadh city, and 12th across the kingdom. In an igniting creative theme, the event hosted a massive crowd of VIPs, media, bloggers and social media influencers; amongst them was the CEO of Virgin Megastore Mohammed Ramadan. For the occasion of the opening, guests were offered exclusive promotions and discounts, and they were also entertained with live jazz music performance and fine Saudi hospitality.
Virgin Megastore has evolved to become the one-stop-shop where everything creative, entertaining, and artistic can be found, offering a wide variety of products to every individual’s lifestyle, covering diverse age groups. From computers and accessories, electronics and multimedia, gaming, books, gadgets, gifts, music and movies, house gadgets, and event tickets, Virgin Megastore has proven to be one of the leading figures in retail entertainment on a global level as it aims to offer a blend of pop-culture and local traditions.
“We have successfully achieved our objectives for the past year, making sure we are taking the right steps towards vision 2030. We have ended 2018 with the conversion of our company from a foreign investment company to a Saudi-owned company. In addition, we have expanded our stores across the kingdom to make sure we are closer to our customers, increased Saudization rate to reach 80% across all stores, and launched our ecommerce services. Starting 2019, we wanted to mark it with a success to set the tone of our market presence throughout the year, as not only do we open today’s store, but we are expecting more branches within the year, the opening of the biggest Virgin Megastore in the world, and finally having our stores in the airports of the three major cities of Saudi Arabia, Riyadh, Jeddah, and Dammam.” Commented Mr. Mohammed Ramadan.